Saturday, November 22, 2008

Driving to Bankruptcy

The car companies in US have been crying about the losses that they have been making over the past few years. All their strategies have been failing and the inevitable happens to coincide with the financial crisis that has currently engulfed the entire world. So do you think that they should be bailed out of bankruptcy.

It is not a question of jobs being lost but more a question of how much American people value their tax money. How constructively would they want it used.

The American car companies have done a horrible job as far as their strategies are concerned. They knew the situation with oil, they knew the situation with the world market. I am sure that Honda and Toyota entered the American market only after the big three. How come they are not filing for bankruptcy?

Sometime back in the 1990's Honda and Toyota realised that making large cars and gas guzzlers was not the right thing to be doing, especially keeping the oil demand and the prices in mind. They also realised that soon there would be the requirement of alternate technology. In the meantime 'The Big Three' were building larger and less efficient vehicles. They pursued the plan with a vengeance (both sides).

Hence the companies that made the right strategic choice came out on top, whereas the ones with the wrong strategic choices have gone belly up. The amazing thing is that they are still not correcting their mistakes.

Under these circumstances, does a nation want to afford, flushing another few billion dollars on these horrible businessmen. They are only going to take all that money and light it up on fire. I understand thousands would be jobless...

Why doesn't the US start a new car company with all of that money and put the cash to good use. (I understand that the plan is to throw in $25 Billions into the hands of these three companies. Is that not enough to start a revolutionary new company?) The thousands would still find employment. They would be working for what is going to sell. They will help America grow back towards the automotive supremacy it once held.

No no... instead they will just burn it up... give it to those who don't understand strategy...

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